One of the joys of being the only creative in the office is having to justify, explain, unriddle every blessed thing I do. Numerous times I have explained why the picture, pull quote, or box will look better if it is sized and placed so it doesn’t break the underlying grid system. I do my best to protect the oases of white space from encroaching text, inching in from the columns and wanted there by those possessed of a horror vacui that rivals that of a Byzantine mosaic maker.
Today I gathered some ammunition, getting ready for a skirmish over why I placed a “What’s Inside” table of contents box in the non-random place that I did, and not in the random place that was suggested. It wasn’t really based on the golden mean since the page proportions were not 1:1.618, but I felt reassured that should I ever need this irrational number of the ancient philosophers, I could pick it up cheaply by sniping an auction on eBay.
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